As the years progressed, this journey found its real momentum through the relentless drive of Tariq Ahmad Shah, the Managing Director of SRM Foods & Spices. Joining the business at a very young age, he became the true engine behind its rise—expanding operations, modernizing processes, and turning a local venture into a brand trusted across Kashmir. His energy, discipline, and vision strengthened the foundation laid by his uncle, carrying the business into its era of success.

Today, Moon Peak stands as a proud extension of this legacy under the leadership of Shah Ruhul Mushtaq, the CEO of SRM Foods & Spices. With a strong offline presence and the trust of thousands across Kashmir, Moon Peak has risen to become the valley’s preferred choice for pure, premium products.

Driven by the same values that shaped its beginnings, Moon Peak now brings Kashmir’s most beloved treasures—Authentic Saffron, Pure honey, Walnut Giri, Almond giri and more—to customers across the country. Every product carries the pride of our land, the honesty of our craft, and the heritage of Kashmir’s finest traditions.